User Experience

The Danger of Dark Patterns

Summary Dark patterns are tricks meant to deceive users into unwanted actions. Informed users and conscientious designers can work together to make these patterns less prevalent. Intro In 2015, LinkedIn was forced to pay 13 million dollars in a class action lawsuit. The issue? Those creepy emails they often send Read more…

By Nathan Davis, ago
User Experience

The Rise of Dark Notifications

Summary Dark notifications abuse the use of messages to trick users into unwanted activities and should be avoided by anyone trying to deliver an adequate user experience. Introduction If you drive across the Midwest at night, you’ll notice the unmistakable, eerie glow of wind turbines strewn throughout the landscape. Each Read more…

By Nathan Davis, ago
User Experience

Speaking a Simple Language

Long words, sophisticated terminology, and complex ideas make you seem smart, right? Maybe, but if you’re speaking a language no one can understand, what’s the point? Your job isn’t to make the user think, it’s to make them buy. If they don’t understand what you’re offering, they aren’t going to Read more…

By Discida Team, ago